As the peak body for regional Western Australian entertainment venues, Circuit West was in need of a new website to engage with both the venues and producers. The site needed to provide training opportunities as well as give each venue the ability to edit and update their own details, while also linking producers, shows and venues together in a central hub.
Jack in the box set about developing a sophisticated website which used a powerful training module and custom membership functions to provide Circuit West with a comprehensive platform to operate on. Easy to manage and easy for the users, the site ensured that the technology stayed in the background while the UI/UX maintained the slick feel of the new brand.
With a modern, monochromatic, minimalist design the site is elegant and positioned as a high quality service to the industry. With an automated training component that assists venues with education on everything from lighting techniques to sound and stage production, Circuit West now provides a digital service to its members. Linking producers, shows and the venues through a clever filter and categorisation mechanism reduces duplicate content yet maximises the ability for a user to discover information and connect with venues and producers who are ready to perform in the region.
The Last Word
The secret was to make the site look and feel easy and simple. All the complexity needed to be hidden away. The site needed to be styled to provide a level of sophistication associated with the industry and allow the content to be the hero. Circuit West now have an online engagement tool that really positions them perfectly.
What They Said
“It was a pleasure dealing with Jack in the box in building our new online presence. The staff providing a detailed project plan and kept us involved from beginning to end. The end produce was functional and aesthetically pleasing and above all else easy to use. The staff took on our feedback on board made sure that we got the website we wanted and a website that was simple to use and stood out in the crowd. The staff provided detailed training and have been willing to help and assist across the years following the build. At no point along the way were we disappointed in the service from Jack in the box.”
Ryan Taaffe – Executive Director
What We’ve Done