Keep up to date with our news and blogs.

Not an artist
21/05

I’m not an Artist

Design is about communication. And while it can be argued that Art is seeking to communicate with an audience, it is much more about self expression with an artist. Design seeks to deliver a specific message for the person you’re designing for.

Read more
Design & Creativity
16/05

Design & Creativity

Creativity is the initial spark for an idea. This is where the ‘outside the box’ thinking comes from. Where the mundane and common are overridden buy the inventive, new and exciting.

Read more
Design
08/05

Technically Speaking

I 100% appreciate excellent design work. I have an eye for knowing what looks good, and I understand what needs to be communicated in a piece of design work. This is how I know great design isn’t just about the way something looks, but the way the information needs to reach the relevant consumer and how the message is organised and presented.

Read more
05/05

OK Computer

Obviously we will need to settle on a happy medium of auditory, UI overlay, graphical, tactile and maybe even olfactory interactions. We as designers, UI and UX ninjas will need to ramp up our skills to include: data analyst, robotic geek, biology nerd, science dweeb, aroma therapist, physical therapist and psychology neophyte.

Read more
Welcome to Hollywood
26/04

Welcome to Hollywood

Ahhh…the life of a superstar. All the luxuries. All the perks. What a life.

I’ve often had people throughout my career in this industry idolise what we do in much the same way. “You must love all the lunches and the trips and filming TV adverts and being ‘creative’ all the time. You must have the BEST job!”

I’m sorry to say…it’s not all it’s cracked up to be.

Read more
16/04

All that glitters is not Gold

The aroma of cologne and coffee fills the air, the palm trees in the corner add a splash of colour to the shade of white mushroom paint, which adorns the walls. Your body slides comfortably into the New York designer chair as the gently quaffed receptionist serves you a chai tea with miniature, almond biscuits.

Read more