Captain Planet

Technology has allowed us to be innovative and tackle problems in a new way. Socially conscious enterprise is about looking at a problem and finding a solution, making a contribution and having empathy for the planet and mankind.

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Tighter Targeting

We’re seeing an increasing number of companies utilising ‘Personas’ to really delve into their audience persona – who are they, what is their name? Gender? Interests? Do they have children – if so, what are their ages? Where do they live?

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Tangible Marketing

Promo Event for Brightwood Baldivis Giant Snow Globe at Dusk

We’ll admit we can be a little whacky here at Jack in the box (all the good people are, right?), so being charged with finding unique merchandise ideas is right up our alley!

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Technically Speaking

I 100% appreciate excellent design work. I have an eye for knowing what looks good, and I understand what needs to be communicated in a piece of design work. This is how I know great design isn’t just about the way something looks, but the way the information needs to reach the relevant consumer and how the message is organised and presented.

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Keeping that Cup

What I am getting to here is what goes around comes around, and going right back to basics is a societal shift that I’m pretty pleased about. Old Breakthroughs become New Breakthroughs, just like the coffee keep cup.

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Failing to Plan

On a professional or business level, the opportunities for automation today are endless. If your organisation doesn’t yet have a Customer Relationship Management System (CRM) then I highly recommend you look at this right now!

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