If you haven’t heard of Virtual Reality (VR), you need to get out more. It’s a fact. While it’s not necessarily a ‘new’ technology, virtual reality is immersing customers in experiences and creating a whole new level of marketing beyond our wildest imagination and its capabilities are improving every single day.
Day to day, I try to recycle what I can, purchase biodegradable products where possible and overall try and adopt an ‘experiences over stuff’ mentality. We can’t all be perfect, but I do think there’s a lot of merit in doing the best we can – if everyone adopted this view to improve just a little bit, the world would change dramatically.