Good design is about doing things smarter, making them more effective and enriching the day-to-day quality of life. Nowhere is this more relevant than in the disability sector. A sector …
Explore our historical blog articles for nuggets of wisdom (and random musings) from our crew.
Many new website owners have a perception that their website may not be fulfilling its purpose if it’s not being found in the first few results of a Google search. …
Does Santa Claus exist? Of course he does and he will be winging his merry way across the night sky in a sleigh pulled by eight reindeer to bring you …
Creativity is such a subject matter. We face the dilemma of its value every day. In a month that has focused on conceptualisation, I thought it would be timely to focus on how this is valued and why concepts need to cost money.
So what’s the fuss about? What’s the big deal? Your phone’s got a camera and you got yourself an App. that assassinates cats at fifty paces; the office has hot and cold swinging doors and your Mother in Law’s bought a Jeep?
Picture it. You’re all excited about your overseas trip. Everything’s been planned down to the minutest detail. You’ve checked in online to ensure you’ve got a good seat. Your Kindle’s charged and your inflatable neck cushion’s packed in your carry on luggage.
It’s my belief that people create their own truths and nothing more starkly demonstrates this than the myth of commercial name ownership. I’ve lost count of the number of times business owners have, with passionate conviction, told me that the ownership of their company name is theirs because it’s ‘registered’ with ASIC.