Brand overhaul

Many of you might be thinking “Serviced my brand? Are you crazy Scott? What are you talking about?” But it’s a legitimate question.

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Web 2.0 – not just another buzz word

Like it or not people…the game has changed! Web as we know it will never be the same. In fact it may even be fair to say that it’s more like it was in the old days than some people may care to admit.

Let’s start there…at the beginning that is…

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Colour Conspiracy

Harry Houdini was probably one of the most infamous stars of illusion and magic. His ability to mystify the masses with his craft made him a legend. But apart from the fact that his surname (Weisz) translates from German to English as ‘White’ – the basis of any colour – the comparison ends here…

If I’ve had this discussion once with a client then I’ve had it a thousand times, and no doubt there will be a million more times to come. Colour… probably the most subjective aspect of our industry. There’s no escaping it.

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It’s JUST a business card

Over the years I couldn’t even guess as to how many business cards I’ve designed, let alone seen or been handed! Being a designer at heart, I always pay careful attention to the cards I am given and ask myself whether or not people realise how important they are as a marketing tool.

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Jingle away those bells and whistles

We are now in December, and officially in the countdown to another Christmas. Many of us will be given to expect all manner of Christmas trinkets in our stockings this year, but it’s going to be a sad year in the email department, it seems that all bells and whistles will be dropped from HTML emails this holiday season.

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The continuity king

Around the office we have a number of characters.
Tony is our Resident Wordsmith
Vickie our Organising Queen
Dawn our Apostrophe Nazi
and me…well I’m the Continuity King.

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What’s in a name?

People often ask how they should go about choosing the right name for their business. Here’s 10 quick tips on how to choose the right name for your next venture.

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