Reflex email

I have a question for you…would you send out a letter to a client, customer or supplier on piece of plain white reflex paper?

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Dopey data

Moving house and changing your address at all the various institutions which have your details is hard work – I have done it recently and it’s not much fun. The process is made all the more frustrating when you have to consider all the various member programs or loyalty cards you’ve ever signed up for that send you a piece of communication once in a blue moon. In trying to save the new tenants of my old address years of annoying incorrectly addressed mail, I endeavoured to make the address change as encompassing as possible. What this whole process highlighted to me was, no-one seems to update their databases any more! I encountered people who still had my address on their records of when I still lived with my parents (which was nearly 10 years ago!)

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Marketing myth busters

Most businesses would have heard of Google Adwords by now, but what I can bet is that a large majority’s attitude toward it will be something along these lines…
It’s only for big business
It’s only for businesses whose target market is web savvy and only search for their service/product online
It’s expensive and too difficult to maintain or manage
Lets bust these common Adwords myths…

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Electronic livery

In today’s digitally obsessed world it comes as no surprise that more and more of our clients are requesting electronic templates as an important part of their livery collection. With email the preferred communication tool for many, traditionally printed livery items like letterheads and brochures are often left on the office shelf in favour of electronic versions.

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Stat-atat-tat

Ok…so you’ve got your website, you’ve implemented all these innovative concepts to drive traffic to your site and now you’re anxiously waiting at the door for the flood of customers…but there’s nobody there…

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Jack flash

Sleek. Sexy. Interactive. Innovative. Engaging. Simple and Effective. Just some of the words already being used to describe our latest concept in online website design.

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Do you digg it

You don’t need a shovel and you won’t end up with a hole but Digging is just another way to add a further dimension to your blog…and thus we’ve done exactly that to ours!

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