The Lost Connection

It’s no secret that we now live in a highly connected world. But has something been lost in transmission? Are we all on the same frequency and does all this connectiveness actually make us feel more connected or perhaps more distant than before?

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Travelling In Bad Company

Picture it. You’re all excited about your overseas trip. Everything’s been planned down to the minutest detail. You’ve checked in online to ensure you’ve got a good seat. Your Kindle’s charged and your inflatable neck cushion’s packed in your carry on luggage.

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Circulars please

Previously I read an article titled; ‘direct mail is dead’, it started me thinking, how can this be? When every Tuesday night I find myself flicking through the numerous catalogs, flyers and mountains of ‘junk mail’ devouring my coffee table

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Flying blind

So often we meet businesses; who are driving a run away media train. They’re out of control, buying media with a blindfold on.

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